It’s sort of a Square Deal

by kim.solga@gmail.com on August 22, 2011

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Product photos on Etsy.

Product photos are the single most important part of Etsy (I mean, besides the inherent quality of the product you are selling), and here’s the thing. Esty loves squares.  Items are generally displayed in a square or nearly square window.  To show up well in the gallery view, which is the most common and preferred way to look at items on Etsy, photos should be composed to fit this square format.

The Etsy website will crop your product photos to fit this space, even if your photo is a different shape.  But one way to have the MOST control over the beauty of your photos is to plan your main image so the key point of interest in in the center of the square cropped view.

President Teddy Roosevelt Pin, Tie Tack or Ring from FunckyTieTack

Etsy recently added a zoom feature and increased their recommended image size.  A larger image contains enough digital information to allow crisp, clear zooming.  Current wisdom on the etsy blogs is that the “ideal” etsy image is 1024×768 pixels.

You’ll be taking product photos with your handy digital camera.  Yeah, invest in a real camera if you can – something in the $100-$200 range is fine.  Cell phone photos are just too small.  Make sure your camera settings are adjusted so you get photos around 1MB in size.  An image that large will have around 2000×1500 pixels, plenty of room to let you crop the edges, resize to the ideal Etsy proportions, or crop closer to create great detail images.

Crop?  Resize?  Pretty clear that you need to have a way to edit those photos.

If you use Photoshop, you already know what to do, so get back over to Etsy.com and do some surfing, collect some more favorites, bye bye, have fun.

But let’s assume you have a bunch of digital product photos and you don’t know diddly about editing images.

One solution is to use the free services at picnik.com.  Pop over there and take a peek.  Our next blog will explain in detail how to edit one of your digital camera photos on picnick.com.

Historical digression:The Square Deal” was what President Teddy Roosevelt called his US policies back in 1900.  Wikipedia says it was formed upon conservation of natural resources, control of corporations, and consumer protection.  Hmm – taking power away from greedy corporations, protecting the planet.  We could use a shot of Square Deal today!

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Illustration courtesy and ©FunckyTieTack on Etsy www.etsy.com/listing/62697357/theodore-teddy-roosevelt-president-pin

{ 4 comments… read them below or add one }

Vicki Reimer November 4, 2013 at 9:28 pm

Sooo glad I found you. I was roaming around on Etsy looking for help before I give up and quit. I’m 73 and trying to unload stuff I made and vintage jewelry.
Image manipulation well I’m in the “don’t know diddly” group so reading your blog perked me up. I’m subscribing next…how do I see more of your blog.
Thanks Kim

Reply

myetsy November 12, 2013 at 4:40 pm

Good luck with your work on Etsy, Vicki! To read more of my blog post, just click the tabs up at the top of the page (Starting on Etsy, or Marketing on Etsy) or click any of the “topics” listed on the right side.

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sandy May 9, 2014 at 3:57 pm

HI . Thanks for this info. You say “Etsy recently added a zoom feature and increased their recommended image size. A larger image contains enough digital information to allow crisp, clear zooming. Current wisdom on the etsy blogs is that the “ideal” etsy image is 1024×768 pixels.” If I set my pixels at these numbers it then spreads out the image. So what should the correlating document size be?

Hope you can asset me as I am new to Etsy. Can you email me this answer to
the above email?

best

Reply

myetsy May 11, 2014 at 8:46 am

Try just using 1024 pixels as the longest side of your image. Your shorter dimension can be whatever the proportions of your photo dictate. Remember to crop your photo before you do the final re-sizing. Crop out any unnecessary background. Create an interesting layout. Look at the products that make it to the Etsy front page for inspiration on how other sellers stage and crop their main product photo. It’s OK to use a detail as your main photo, if it is interesting and communicates the product well. You have 4 other photos you can add to show other details as well as the complete product.

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